Salon Management

Get training on the best salon management techniques from Salon Today and help your salon business grow.


 

The Rise of the Digital Director

By Stacey Soble | Updated: 07/01/2014 1:00:00 AM
Today's salons are clamoring to hire Digital Directors, bright, savvy, educated staff who establish their brand's digital voice and manage all the salon's digital communications. Meet the digital directors of Arrojo Studio, Intrigue Salon, Schardein's, Salon Greco, Maxime Beauty and Mario Tricoci.
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Digital Directors: Megan Bueschel and Kelly Ehlers

By Stacey Soble | Updated: 07/01/2014 12:14:00 AM
Mario Tricoci's Larry Silvestri and Megan Bueschel bring in Evoke Brand Strategy's Kelly Ehlers to help their styling team develop their own professional Instagram pages and develop a hashtag strategy.
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Digital Directors: Ronit Enos & Lacey Richardson at Maxime Beauty

By Stacey Soble | Updated: 06/30/2014 11:21:00 PM
As serving as a digital director for her salon Maxime Beauty, Ronit Enos decided it was time to grow her own.
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Digital Director: Marcus Jackson at Salon Greco

By Stacey Soble | Updated: 06/30/2014 5:47:00 PM
Phil Fennell places an ad on Craig's List and finds a great marketing student to serve as the digital director of Salon Greco.
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Digital Directors: Sam Charboneau and Robyn Healy

By Stacey Soble | Updated: 06/28/2014 6:51:00 PM
At Schardein's in Oklahoma City, Steve Schardein meets his salon's digital needs with an in-house digital director and an outside digital consultant.
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Digital Director: Rachel Speed at Intrigue Salon

By Stacey Soble | Updated: 06/27/2014 11:14:00 PM
Jeff South seeks a graphic designer for Intrigue, his salon by day, education mecca by night--and finds one in Rachel Speed.
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