Tamara Jercha is a Sustainability Consultant to the salon & spa industry, helping owners understand the meaning of the business world’s fastest growing megatrend and how its concepts directly relate to their individual spaces. She is also the founder of the National Association of Eco-Friendly Salons & Spas, which is focused on building a community of like-minded salon professionals dedicated to increasing profits and decreasing environmental harm.
WHY WE’RE DIFFERENT: Our mission is to promote economic wealth, protect the environment and improve the businesses and lives of those with whom we interact.
HOW WE WORK: Individual consulting services are provided to create salon and spa strategic sustainability plans. Goals for the plan include:
• Creating an atmosphere of conscious sustainability.
• Providing a clear and concise road map for implementing sustainability initiatives.
• Creating baselines for monitoring, measuring, and managing resources.
• Actively seeking out green technologies, supplies and products.
Ms. Jercha also works with manufacturing and distribution companies offering Corporate Operational Consulting by working with key department heads to create their Strategic Sustainability Plan and offer education to their salon/spa accounts. Consultation is done in person or by phone, depending on the needs and location of the client. Clients may be at different stages of implementing sustainability practices, from transforming their existing business to starting from scratch at the planning stage. Fees are hourly or project-based, depending on the scope of the project. Members of the National Association of Eco-Friendly Salons & Spas receive fee discounts.
CATCH ME AT: ISSE Midwest, Nov. 4
WORDS OF WISDOM: Don’t let the uncertainty of where to start leave you paralyzed. Sustainability is a journey not a destination. An eco-friendly salon or spa is not an oxymoron.
BETTER BOTTOM LINE IN 2013: Increase water heater efficiency by reducing heat loss. Purchasing a water heater blanket can reduce heat loss by 25-40 percent.