According to the U.S. Census, by the year 2015, those aged 50 and older will represent 45 percent of the U.S. population, and as of 2001 this population group controlled 67 percent of America’s wealth. ISPA’s President Lynne Walker McNees says this is a market that demands results as they seek rejuvenating salon and spa services and are the most likely group to seek out a medical spa.
By Jan Hillenmeyer | Updated: 05/09/2012 10:58:00 PM
A great refresher course for any client, this make-up lesson helps a client master techniques, select appropriate palettes and enhance her best features.
By Jan Hillenmeyer | Updated: 05/09/2012 2:35:00 PM
By pairing a gray coverage color service with a gift of rejuvenating hair care products, this salon tapped a revenue stream with clients over 60.