How to Hire the Right Person for the Front Desk

By Ashley Griffin | 02/14/2011 2:43:05 PM


Ashley Griffin shows you how to hire right for the front desk.
Hiring someone to represent your salon at the front desk can be a daunting task. The front desk professional is the first person your clients see upon entering and last person they see before leaving your salon. Most importantly, they are the person your customers will interact with while booking their salon experience. Should any one of these interactions go wrong, you could lose a client and future business.

So, how can you spot who will and who will not work out in this extremely important position? Here are a few hot tips on how to hire for front desk success!

The number one trait that you need at the front desk is an aptitude for sales. If you haven’t found someone who can sell, then you are setting yourself and the person up for failure. Before you even set up an interview, check for a background in retail sales or someone who is comfortable selling both services and products. In order to run a revolutionary revenue center within your salon’s front desk, your new staff member will be required to sell everything that your salon has to offer—services and retail alike. In order to be successful and oversee all front desk interactions on a day-to-day basis, your new hire will need to be self-motivated.

Think about the image or brand you want to convey to all of your clients. Is your salon a modern, trendy, upbeat or a quirky, funky, off-the-wall kind of establishment? Your best bet is to hire the person who embodies the personality and the brand that defines your salon and clientele. It’s easy to see at the first interview whether a person’s style will “fit” and portray your salon in the right way. Remember, it’s more than how the person looks. It’s also how they act and whether they are client-focused.

Next, you have to take into consideration whether or not the interviewee has the people skills that they need for the job. An agreeable personality goes a long way at the front desk. Not only does your new staff member need to get along with your clients, but they also need to be able to interact with your service providers! No one knows the service providers better than the salon manager/owner. So, you should be thinking about how they will fit in with your salon family when you meet and interview the candidate.

Finally, you need a team player. The front desk has a mission—to build the service providers business and grow the salon. If you do not have a team player, they will not be able to contribute to the team in a way that will lead to success for everyone. When you bring in a new employee without this trait, your team will fall apart. At the end of the day, when a stylist’s book is taken care of and their clients are treated well, you will have happy employees, happy clients, and a thriving business.

What comes next after you have found someone who has the right qualifications?A quality sales person with a great, outgoing personality is a necessity for running a professional, productive front desk. Email Ashley or CLICK HERE if you have any questions or need additional information about finding the right person for your front desk.

You might also check out these two articles:

“Teach Your Team How to Sell Retail for the ULTIMATE Front Desk Profit Center!”
Help for a team that is struggling with sales.

“This New Year, Get Organized - Starting with Your Front Desk!”
Ways to quickly increase sales, revenue, and salon profits.





ABOUT THE AUTHOR: Ashley Griffin

A front desk customer service and sales trainer for Crystal Focus Salon Coaching. She worked in Tampa, Florida as a Salon Coordinator and Manager at a renowned model and touring salon for Summit Salon. She completely fell in love with the salon industry. Ashley now fulfills her desire to teach others through her responsibilities as a Crystal Focus coach.


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