Ana Loiselle

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10 Ways to Go Green

By Ana Loiselle | Updated: 04/08/2010 12:13:00 AM
Operating a green salon or spa not only is good for the environment, but it can be good for your bottom line, because conserving resources and cutting down on waste saves money! Want to make your business an eco-friendly, profitable powerhouse? Here's 10 tips:
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Do You Have What It Takes to be an ST200 Salon?

By Ana Loiselle | Updated: 12/04/2009 1:58:00 PM
In a just few short weeks, the January issue of SALON TODAY will honor 200 salons for their growth and their best practices. But that dream of becoming a top salon lies within many of us. Knowing that owning a salon isn't an easy or quick route to success is good, but actually becoming one of the ST200 salons is a bit tougher. What follows is a list of entrepreneurial traits common in many of the ST200 owners.
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The Right Target

By Ana Loiselle | Updated: 09/02/2009 5:52:00 PM
Maybe the very idea of dealing with clients who are eager to spend seems foreign to you—right up there with aliens from outer space dropping by for afternoon tea or unicorns grazing in your backyard. But I assure you, these 'eager to spend, premium-price customers' are out there in great and growing abundance.
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