Guest Bloggers


Men Shop in Venus, Men Shop in Mars: Anatomy of the Female Brain

By Dr. Leon Alexander | Updated: 08/09/2013 10:43:00 PM
Eurisko's Leon Alexander dives deep into the female brain and unveils understanding that helps you better target your salon brand to this valuable customer.
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Launch a Successful Loyalty Program

By Allan Labos | Updated: 08/09/2013 10:10:00 PM
Akari's Allan Labos offers pointers on setting up a successful loyalty rewards system.
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Social Media: Today’s Brand Builder

By Kelly Ehlers | Updated: 08/02/2013 2:59:00 PM
In today’s socially connected society, you not only have the ability, but the need to manage your reputation both online and in real life. This applies to you if you’re an independent contractor, salon owner, stylist, platform artists – even a beauty school student.
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Playing In The Mobile Web Space

By Kelly Ehlers | Updated: 08/02/2013 2:15:00 PM
I was recently interviewed by Stacey Soble from Salon Today, for their July/August 2013 issue, which focused on ‘going mobile’ – admittedly one of my fave topics! If you missed the article, here is a quick recap of my contributions on how mobile sites are essential for businesses in today’s fast paced digital world.
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Getting Your Salon Started on Facebook the Right Way

By Kelly Ehlers | Updated: 08/02/2013 1:43:00 PM
In today’s socially-connected society, it is still somewhat of a surprise to me that not all salons are utilizing social media to outreach and connect with their clients. If that’s you, it’s OK! After all, you know the saying ‘better late than never,’ right? The same applies to social media, however starting from ‘social’ scratch on Facebook can be intimidating.
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The Basics of The Hair Life Cycle

By Jeffrey Paul | Updated: 07/26/2013 2:21:00 PM
A lot of your clients may think hair is dead. They wonder why we need to consume certain vitamins said to have a profound effects on the health of our hair, or they come to terms with solutions that have an effect on the appearance of our dead hair, so that is looks alive and beautiful.
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