By Dr. Leon Alexander | Updated: 08/09/2013 10:43:00 PM
Eurisko's Leon Alexander dives deep into the female brain and unveils understanding that helps you better target your salon brand to this valuable customer.
By Kelly Ehlers | Updated: 08/02/2013 2:59:00 PM
In today’s socially connected society, you not only have the ability, but the need to manage your reputation both online and in real life. This applies to you if you’re an independent contractor, salon owner, stylist, platform artists – even a beauty school student.
By Kelly Ehlers | Updated: 08/02/2013 2:15:00 PM
I was recently interviewed by Stacey Soble from Salon Today, for their July/August 2013 issue, which focused on ‘going mobile’ – admittedly one of my fave topics! If you missed the article, here is a quick recap of my contributions on how mobile sites are essential for businesses in today’s fast paced digital world.
By Kelly Ehlers | Updated: 08/02/2013 1:43:00 PM
In today’s socially-connected society, it is still somewhat of a surprise to me that not all salons are utilizing social media to outreach and connect with their clients. If that’s you, it’s OK! After all, you know the saying ‘better late than never,’ right? The same applies to social media, however starting from ‘social’ scratch on Facebook can be intimidating.
By Jeffrey Paul | Updated: 07/26/2013 2:21:00 PM
A lot of your clients may think hair is dead. They wonder why we need to consume certain vitamins said to have a profound effects on the health of our hair, or they come to terms with solutions that have an effect on the appearance of our dead hair, so that is looks alive and beautiful.