Close

Salon Tour: RPZL Hair Extension Bar in NYC

Elizabeth Jakaitis | July 11, 2016 | 9:08 AM
Photo 1 of 4
Photo 2 of 4
Photo 3 of 4
Monica Thornton and Lisa Richards pose in RPZL, their extension bar in New York City's Flatiron District.
Photo 4 of 4

RPZL

rpzl.com

Owners: Monica Thornton and Lisa Richards  

Date of Opening: February 5, 2015

Description of Style: minimalist, girly, welcoming

Square Footage: 2,000 square-foot

Number of Styling Stations: 12

Number of Treatment Rooms: 2 (Wash House and Pent House for VIPS)

Furniture Lines Used: Minerva

Retail Lines Carried: RPZL, Rene Furterer and R+Co

Design Firm: KA Design Group

Photographer: Roger Neve

 

Less than one year ago, Monica Thornton and Lisa Richards launched RPZL, a hair extension bar, in New York City's Flatiron District. The bar offers on-demand hair extensions, specifically RPZL 100% Remy Virgin Hair, available on-site. The salon can match extensions to hair color and attach during a single appointment, eliminating the need for a preliminary consultation. With its Gorgeous Bar and service offerings of blow outs and styles for all of its loyal "Gorgeous Girls," RPZL is making premium hair extension application as easy as getting a manicure. 

 

Offering three varieties of hair extensions, RPZL combines top styling techniques with cutting-edge technology. RPZL stylists can apply a full head of extensions in an hour and a half, and at a nominal price compared to traditional extensions. On-the-go clients can try clip-in and premium tape options, which allow looks to be changed quickly and easily, while extension-free clients can enjoy blowouts. 

 

In RPZL's "Wash House" shampoo area, clients can enjoy "Hello Gorgeous Treatments," including "Hello Clarifying," "Hello Calming," "Hello Repairing Treatments" and "The Royal Treatment," designed to deeply strengthen, calm and repair dry, damaged and thirsty hair. RPZL "headmasters," specializing in the art of hair washing, utilize specific techniques for a relaxing head massage and exclusively use award-winning, all-natural products by Rene Furterer and R+Co

 

With a unique selfie booth, RPZL's "Gorgeous Girls" can snap shots of their new looks and upload them to social media for their very own #RPZLfie. A custom playlist of the hottest tracks curated by A-list DJs continues the high-tech and cutting edge experience. Clients get to select songs on an iPad through a virtual jukebox playing in the space as they get their hair done.  

 

Tablets at every chair of the sleek bar allow for everything to be done on-demand from chair-side checkouts (eliminating the need for a reception desk), including ordering drinks and exclusive "Baked by Melissa" Gorgeous Girl cupcakes every day. 

 

"Since we were focused on being the first beauty company to introduce and combine technology, our inspiration was a girly-looking apple store," says Thornton. "RPZL’s flagship 2,000-square-foot space is glossy and white with hints of silver—futuristic and definitively girly. Plush chairs surround a white quartz countertop, set with vases of cream-colored roses and hydrangeas. It is best described  as simple, clean and open with a minimalist and welcoming look and feel."

 

Each headmaster at RPZL wears a bespoke designer uniform created by Lady and Butler, a sophisticated, international fashion label that specializes in chic uniforms for businesses such as The Yard at the Soho Grand Hotel, Monarch, Gilded Lily, The Mark Hotel, Boqueria in New York and The Edition London.

 

Offering natural-looking extensions made from the highest-quality, 100% Remy Virgin Hair, each of RPZL’s extensions are specially selected to match both hair color and texture. The extensions are seamlessly applied to hair for flawless, natural-looking length, color and volume. These top-line, customized extensions start at $250 and every application includes a shampoo, blowout and style.

 

Check out our on-the-scene salon tour of RPZL:  

Facebook Comments

More from Salon & Spa Tours

Salon & Spa Tours
Salon & Spa Tours

Salon Tour: Heaven A Hair Boutique

Meg Psiharis | November 14, 2017

After many years standing behind a styling chair, Renee Sudol decided that it was time to ascend to a new level of the business by opening her own salon and creating a lavish environment that featured exclusive artistry combined with the best atmosphere and experience for her clients.

Industry News
Industry News

Minerva Beauty Names Winner in Salon Makeover Contest

Alison Alhamed | October 16, 2017

For some salon owners, the idea of a salon renovation is overwhelming, or there isn’t budget, or other things have taken priority. So Minerva Beauty launched the MODERN SALON Makeover Contest by Minerva Beauty, which grants one lucky winner the opportunity to see their salon get a total facelift. That means all new furniture from Minerva Beauty in partnership with Quest Resources. After combing through all of the amazing entries, the judges have spoken!

Industry News
Industry News

SALON TOUR: Janet St. Paul Studio for Hair and Beauty in Austin, Phyto Paris US Flagship

Alison Alhamed | September 27, 2017

The new Janet St. Paul Studio for Hair and Beauty is opening its doors June 1 in Austin, and will serve as the Phyto Paris flagship salon in the US. In addition to hair and wedding services, owner and master stylist Janet St. Paul staffed up with senior stylists to provide facial and skin care, traditional waxing services, makeup, brows and eyelash services, including lash extensions.

Management Practices
Management Practices

Six Things You Need to Know About Salon Lighting

Michele Pelafas | August 16, 2017

When it comes to salon design, the appropriate lighting is one of the most critical design factors and it can impact how your clients feel about your services and your salon. With this helpful blog, Salon Designer Michele Pelafas offers six valuable pointers when it comes to selecting and positioning your lighting.

Salon Business News
Salon Business News

The Boulevard Hair Company Captures the 2017 Salon of the Year Grand Prize

Stacey Soble | April 28, 2017

SALON TODAY announces its 2017 Salons of the Year, with The Boulevard Salon Company in Webster Groves, Missouri, winning the Grand-Prize; Dasi Salon in Livingston, New Jersey capturing First Runner-Up; Bella Rinova Salon in Houston sliding into Second Runner-Up; and Champagne Nail Lounge in Los Angeles, earning the Third Runner-Up as well as our first NAILS Salon of the Year. Take a tour of these salons, as well as our 16 Salons of Distinction.

Load More