Management Practices

Jay Wesley Olson of Butterfly Circus Offers Instagram Tips

Stacey Soble | July 7, 2016 | 1:57 PM

Jay Wesley Olson
The Bespoke Salon of Scottsdale, Arizona

Where to find him: @jaywesleyolson on Instagram

Followers: 93K

Specialty: Balayage techniques and progressive color

On joining the circus: “It’s an amazing platform and it’s very progressive for industry education. It’s opened up so many doors and has let me connect with hairdressers I otherwise wouldn’t have. It’s such a progressive environment that captures what hairdressers want right now.”

Frequency: “Once a day.”

When posts are most successful: “I don’t put much thinking into what time, I just make sure that my followers are awake on both the east and west coasts.”

Favorite apps: “I don’t use much more for my posts than the sharpening tool on Instagram.”

Social media tip: “Be positive, have class, express yourself by being you! Stand behind that and make your mark.”

Favorite post: “My favorite post is a process picture. I like to see the how and the why. Other than that, I just appreciate a beautiful picture.”

Olson likes to post pictures that show the process of a color technique.

Facebook Comments

More from Management Practices

How to Fire a Stylist, and Advice on How to Avoid It

August 24, 2017

At Serious Business in January, a panel of four owners of multiple salons spoke to the audience about the power of will and how it has affected their careers. As successful salon owners, Van Council, David Wagner, Debra Penzone and Eveline Charles employ hundreds of stylists and support staff. They have seen it all, and offered the audience valuable advice on hiring a staff that will build up your business’s culture.

Management Practices
Management Practices

Six Things You Need to Know About Salon Lighting

Michele Pelafas | August 16, 2017

When it comes to salon design, the appropriate lighting is one of the most critical design factors and it can impact how your clients feel about your services and your salon. With this helpful blog, Salon Designer Michele Pelafas offers six valuable pointers when it comes to selecting and positioning your lighting.

Load More