Close
Management Practices

STAMP 2015: Blo's In-Salon Event

Stacey Soble | September 9, 2015 | 2:36 PM

X Years Old
Blo
Raleigh, North Carolina
Owned by: Bryan Nunes

When Bryan Nunes opened his salon 10 years ago, he excitedly had all the salon capes printed with the blo logo. It wasn’t until he draped his first client that he realized his mistake—in the mirror “blo” read as “old.”

Blo gave away phone cases with its' X Years of Wow' logo.

Poking fun at himself, he did something special for the salon’s 10th anniversary, making the 10 into a Roman numeral “X” and intentionally printing the blo logo in reverse, so it reads “X Years Old.”

“We printed more than 200 T-shirts and sold them for $10.10, and gave away iPhone 5 and 6 covers,” Nunes says. “Lastly, we sold all retail-sized products on March 8 for $10.10—it was a great day!”

Facebook Comments

More from Management Practices

Management Practices
Management Practices

Six Things You Need to Know About Salon Lighting

Michele Pelafas | August 16, 2017

When it comes to salon design, the appropriate lighting is one of the most critical design factors and it can impact how your clients feel about your services and your salon. With this helpful blog, Salon Designer Michele Pelafas offers six valuable pointers when it comes to selecting and positioning your lighting.

Load More