2014 Coaches and Consultants: Psy-Cosmetology

Stacey Soble | November 1, 2013 | 12:50 PM

2014 Coaches and Consultants: Psy-CosmetologyPsy-Cosmetology or
[email protected]
OWNED BY: Howard Hafetz and People Media, Inc./Raylon

Psy-Cosmetology is where the sciences of psychology and cosmetology meet and focus on the “human side” of our business. It makes salon professionals realize that what clients come to the salon for is not just a great cut or color, but rather the great “feeling they get” when their hair is cut and colored just right. Salons offer confidence. Psy-Cosmetology focus on the important role consultation plays in fulfilling client needs, offering stylists a higher level of connection with them, and on a much deeper level – spiritually and emotionally.

WHY WE’RE DIFFERENT: As an industry, we focus much time on “what’s new,” learning new techniques, new artistic ways to express ourselves. Psy-Cosmetology focuses our time on the client. It is a “movement” with mission and will be available at all levels of the industry.

2014 Coaches and Consultants: Psy-CosmetologyCATCH US AT: On Becoming a Psy-Cosmetologist is available in paperback book via PMI (ask for quantity discounts) or through Soon to be available through Apple store, as well.  A one-day certification seminar will be held April 14th in Pittsburgh. Ticket info: contact Lori Z. at 610-376-4871 or [email protected]

SMART TALK: The 7 Benefits of Becoming a Psy-Cosmetologist
1. Finding more fulfillment in the salon, and in life
2. Increasing financial potential - LEARN MORE, EARN MORE
3. Achieving greater success with people
4. Acquiring skills to deal with all personalities
5. Learning strategies to cope with salon stress
6. Experiencing more energy and motivation
7. Building your clientele and keeping your clientele

2014 Coaches and Consultants: Psy-Cosmetology

2014 Coaches and Consultants: Psy-Cosmetology

Facebook Comments

More from Profiles


Stronger Together

Stacey Soble | March 6, 2017

Setting aside competition, a group of Atlanta's top salon owners meet each quarter in Atlanta to learn together, share ideas that grow their businesses and lift up one another.

Profiles The November/December 2016 cover of Salon Today.

Perfect Partners

Stacey Soble | November 8, 2016

When salon owners, manufacturers and distributors put their heads together, new business ventures flourish, and everyone benefits--including the clients.


Honing a Curly Hair Expertise

Stacey Soble | November 1, 2016

Seattle's Gene Juarez Salons and Spas partners with Ouidad, bringing a new level of curly hair cutting expertise to the styling team. At the same time, the salon company's marketing team leverages window signage, email newsletters, shelf talkers, brochures, and social media to communicate the new expertise to guests.

Profiles The Skin Authority retail kiosk with the iPad which connects consumers to a virtual skincare coach through Skype or Facetime.

Reimagining Skin-care Education

November 1, 2016

With an ipad located in the retail area, clients and salon staff members can connect with a Skin Authority expert via Skype or Facetime for an at-the-moment consultation at any time. Skin Authority recently partnered with Salon Services to get the system into salons, helping them with skin-care education and retailing.

Load More