Close
Management Practices

2013 STAMP Service Menu Winner: RED 7 Salon

Stacey Soble | September 2, 2013 | 3:22 PM

Less is More
RED 7 Salon
2 locations headquartered in Chicago, Illinois
Owned by: David Kafer and Jason Hall

In 2013, Hall redesigned the salon’s service menu to minimize paper usage and reduce cost and redirect clients. The salon discontinued the use of a price list which it used to print separately and incorporate as an insert, and now directs clients to the salon’s website for pricing. “We used the same team to design our service menu and the website, so there’s a visual cohesion that presents a consistent message,” says Hall. The new menu features the salon’s logo, mission statement, a welcoming interior shot, a listing of accolades, and quotes from loyal clients.

2013 STAMP Service Menu Winner: RED 7 Salon

Facebook Comments

More from Management Practices

SALON TODAY RECOMMENDS: Salon Success Stories—Referrals, Retail, Online Booking and Hiring

Elizabeth Jakaitis | December 9, 2016

Salon ownership is about innovation; implementing new methods that will grow business and client satisfaction is key. At SALON TODAY, we're always on the lookout for accounts from salon owners on ways that they have made their business more efficient and profitable. Here are a collection of success stories gathered by Aveda Means Business which outline paths to gaining referrals, growing retail sales, implementing online booking and hiring smart.

Load More