Management Practices

2013 STAMP Social Media Post Winner: Interlocks

Stacey Soble | August 21, 2013 | 11:47 PM

Us Vs. Them
Interlocks Salon Spa Cosmetics
Newburyport, Massachusetts
Owned by: Ginny Eramo

Kim Gobbi, Interlocks director of web marketing & promotions, makes it a habit to take photos of staff members and use them in a clever way to promote products, services and trends through Facebook albums. For her ‘Us Vs. Them’ series she focuses on one trend then positions pics of celebrities sporting the trend mixed with one image of a staff member doing the same—it’s a clever take on “Who Wore it Best?” She does a similar post for Pinterest, titled “Currently Obsessed With…” “Each time one of these posts go live, we see a large amount of comments, shares and page activity!” says Gobbi.

2013 STAMP Social Media Post Winner: Interlocks

2013 STAMP Social Media Post Winner: Interlocks

Related Topics:
Facebook Comments

More from Management Practices

Salon Business News
Salon Business News

Day 1 & 2 From HAIR+ Summit

October 20, 2016

Earlier this week, MODERN SALON MEDIA hosted the first HAIR+ Summit in Atlanta, offering stylists and salon owners the opportunity to dive deep into the causes of thinning hair and hair loss, while exploring the many solutions available for their clients who suffer from hair loss issues. Find out what happened each day at the event and learn who was there by browsing through our pictures.

Management Practices Denise Avallone and Donna Huston, owners of Adagio for Hair in El Dorado Hills, CA.
Management Practices

The Healthy Workplace Checklist

Rosanne Ullman | October 4, 2016

When salons encourage their stylists to make health and fitness a priority, the team is better able to take care of the salon's clients. Healthy Hairdresser Editor Rosanne Ullman complied this Healthy Workplace Checklist to help owners with specific action items they can implement to begin developing a culture of wellness.

Load More