Management Practices

Eufora's Pinky Swear

July 10, 2011 | 5:14 PM

When Don Bewley and his wife Beth created Eufora International more than a decade ago, they pinky swore they would not only create the best products, but a learning environment for all salon owners.

Eufora's Pinky Swear
Bewley's pinky swear.

They are living up to that promise by increasing the number of 2011 Salon Owner Think Tanks during Don’s annual road trip across North America. The think tanks offer salon professionals the opportunity to learn new and better ways to run successful businesses through insight into Eufora’s proven business systems and solutions to common obstacles in running a profi table salon. As a former owner of multiple salons, Bewley create a rivalry-free atmosphere in which local owners can learn and grow from one another.

“One of the things I love most about my fellow hairdressers is there is always a constant thirst for knowledge, growth and change,” he says.

“As an aspiring hairdresser, I found that when I aligned myself with the right people and leadership, I grew by leaps and bounds. I strive to create the same atmosphere in Think Tanks.”

For more information regarding dates and registration, contact your Eufora distributor or visit

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