Proview Panel: An Owner’s Life
and this is what they had to say:
Putting in the time
You may be leading your team, but youâre still putting in the hours servicing the clients. Eight-eight percent of the salon owners surveyed still perform services. How many hours? Of the 88 percent who still perform services, 56 percent book 30-40 service hours per week and 11 percent booked more than 40 hours per week. That doesnât mean they shirked their duties on their businessâalmost 50 percent spend 30 or more hours working on their business each week.
Owners performing salon services
- 88% perform salon or spa services
- 12% do not perform services
Hours behind the chair
- 6% Less than 10 hours
- 4% Between 10 and 20 hours
- 12% Between 20 and 30 hours
- 56% Between 30 and 40 hours
- 22% More than 40 hours
Hours on the business
- 11% Less than 10 hours
- 26% Between 10 and 20 hours
- 16% Between 20 and 30 hours
- 23% Between 30 and 40 hours
- 24% More than 40 hours
Next, we asked our panel if they had any managerial help. The majority (72%) of our respondents reported they do not employ a salon or spa manager, and 87% say they do not employ a retail manager.
Whereâs your focus?
The four business areas that command the most of attention from these owners are salon marketing/advertising/PR, customer service; retention and referral programs, and salon and spa operations. Hereâs how they broke out their priorities:
When focusing on salon business, name the areas that command the most of your attention?
- 67% Salon marketing/advertising/PR
- 54% Strengthening customer service
- 37% Working on retention and referral systems
- 37% Improving salon/spa operations
- 33% Measuring and managing staff performance
- 28% Training and developing new staff
- 16% Organizing and teaching advanced education
- 7% Recruiting and hiring new staff
- 7% Working on charitable events