These eye-catchers employ bold color and design to tempt clients.
Salon Bella uses a fiery-orange modern bob to call in fashion-forward clients. The Wichita, Kansas, salon juxtaposes an edgy illustration with simple script on the front, and offers $5 off the clientâs next service on the back.
With a bit of rock-star flair, Eden Salon, in Oklahoma City, advertises its âBest Friends of Edenâ fundraiser with their take on the nameplate necklace. Jagged hearts and leaves sketched into the pale blue background contrast the bold designs upfront. Clients are enticed by a generous list of goodies and prizes on the back.
Silhouette Hair markets doing good and looking good with these punk-rock pink invitations to their Cut for the Cure fundraiser. For $20, clients get a designer hair cut. The salon gives clients an event to show off their chic new âdoâThe Pink Gala fundraiser is advertised with cabaret-esque illustrations on the back.
Young leaders from the 2 to 10 Project compete to design salon cultures so strong, no employee would dare leave. Check out their innovative ideas.
At Serious Business in January, a panel of four owners of multiple salons spoke to the audience about the power of will and how it has affected their careers. As successful salon owners, Van Council, David Wagner, Debra Penzone and Eveline Charles employ hundreds of stylists and support staff. They have seen it all, and offered the audience valuable advice on hiring a staff that will build up your business’s culture.
When it comes to salon design, the appropriate lighting is one of the most critical design factors and it can impact how your clients feel about your services and your salon. With this helpful blog, Salon Designer Michele Pelafas offers six valuable pointers when it comes to selecting and positioning your lighting.
At the recommendation of another salon, Birds Barbershops' Jayson Rapaport gets into a testing program for Facebook's new Workplace program and discovers a valuable new tool for communicating with the company's 180 employees scattered across nine locations.
At the Data-Driven Salon event, Van Council, co-owner of the Van Michael Salons and Spas in Atlanta, shares how he leverages data for everything, including helping team members and salon locations achieve goals and reach new compensation levels.
Krista Harvey, owner of Studio7 Salon and Spa in Ames, Iowa, describes how converting her salon to team-based pay helped her pull the business out of debt and build a strong and productive culture.
With a few hundred employees across three states, Robert Cromeans has gotten so good at reading individual staff member's performance data, he says he can predict how well they are doing in their personal lives, as well as at work.
Laura Ortmann and the management team at Ginger Bay Salons and Spas learn they can accomplish big goals more easily after they developed The Commitment List and started assigning goals and accountability to specific team members.
Examining frequency rates of spa guests leads Gene Juarez CEO Scott Missad and his management team to design a membership program that significantly boosts the operation's spa service sales.