Partnering on Email Communications
Partnering with a professional on your e-mail communications saves
time, money and frustration, resulting in a captivating product that
tempts existing clients and hooks new ones.
IN DEPTH: The Social Networking Revolution
Social networking is exploding online. Donât be afraid, say pros, just
jump right in to create communities and build your business.
2009 Salon Software Guide
Hands down, your salon software is the most critical tool for managing
and growing your business. This guide helps you evaluate and compare
Social Networking in the Salon
Social networking sites help us keep up with news from family and
friends, but, used correctly, they also can help you build your
Software Case Studies
Various salon industry professionals talk about the business and the impact of software.
As he launches The Salon Project within Saks Fifth Avenue, Joel Warren designs a salon concept the elevates hairdressers as artists and gives them more control over the client appointment, treats the client to a more serene, bespoke seamless experience; and streamlines systems allowing for more business growth.
In an effort to continue attracting a young, fashion-forward shopper and drive overall store traffic, JCPenney reinvents its salon concept with The Salon by InStyle while also rolling out Sephora inside JCPenney. Natalie Lockhart, vice president of salon at JCPenney tells us how this strategy is working out.
After hearing Van Michael speak at Serious Business and the Data-Driven Salon Summit, salon owner Jennifer Bellau Baudier mystery shops one of the Van Council locations in Atlanta and comes home with a list of management ideas.
At Serious Business in January, a panel of four owners of multiple salons spoke to the audience about the power of will and how it has affected their careers. As successful salon owners, Van Council, David Wagner, Debra Penzone and Eveline Charles employ hundreds of stylists and support staff. They have seen it all, and offered the audience valuable advice on hiring a staff that will build up your business’s culture.
When it comes to salon design, the appropriate lighting is one of the most critical design factors and it can impact how your clients feel about your services and your salon. With this helpful blog, Salon Designer Michele Pelafas offers six valuable pointers when it comes to selecting and positioning your lighting.
At the recommendation of another salon, Birds Barbershops' Jayson Rapaport gets into a testing program for Facebook's new Workplace program and discovers a valuable new tool for communicating with the company's 180 employees scattered across nine locations.
At the Data-Driven Salon event, Van Council, co-owner of the Van Michael Salons and Spas in Atlanta, shares how he leverages data for everything, including helping team members and salon locations achieve goals and reach new compensation levels.