Spring is just around the corner—it’s a great time to freshen up your business by making the necessary tweaks that set apart your salon from the crowd. Consider this….
The Academy Awards just wrapped up this year’s award season. Tap those red-carpet styles for your prom and bridal inspirations—organize a fashion team, recruit some models, photograph the best looks and create your own updo menu.
Check up on your own customer service. Ask a friend to call in and book a service, then monitor the call from another extension.
Design promotional displays worthy of high-end department stores. For inspiration, pass out disposable cameras to your staff and ask them to snap candids of displays at their favorite stores, boutiques and hangouts. Share the great ideas at the next staff meeting and discuss how they can be implemented in the salon.
Oprah did it, you can too. Launch your own book club by stocking shelves with business, motivational and self-help titles in your backroom. Invite staff members to read and review their favorites at upcoming staff meetings.
Advanced education is the one positive that can keep your staff motivated through tough times. If they’re pinching pennies, help them out by starting a salon-sponsored education fund. Set aside a percentage of product sales or consider using tuition as the reward for your next sales competition.
After hearing Van Michael speak at Serious Business and the Data-Driven Salon Summit, salon owner Jennifer Bellau Baudier mystery shops on of his Van Council locations in Atlanta and comes home with a list of management ideas.
At Serious Business in January, a panel of four owners of multiple salons spoke to the audience about the power of will and how it has affected their careers. As successful salon owners, Van Council, David Wagner, Debra Penzone and Eveline Charles employ hundreds of stylists and support staff. They have seen it all, and offered the audience valuable advice on hiring a staff that will build up your business’s culture.
When it comes to salon design, the appropriate lighting is one of the most critical design factors and it can impact how your clients feel about your services and your salon. With this helpful blog, Salon Designer Michele Pelafas offers six valuable pointers when it comes to selecting and positioning your lighting.
At the recommendation of another salon, Birds Barbershops' Jayson Rapaport gets into a testing program for Facebook's new Workplace program and discovers a valuable new tool for communicating with the company's 180 employees scattered across nine locations.
At the Data-Driven Salon event, Van Council, co-owner of the Van Michael Salons and Spas in Atlanta, shares how he leverages data for everything, including helping team members and salon locations achieve goals and reach new compensation levels.
With a few hundred employees across three states, Robert Cromeans has gotten so good at reading individual staff member's performance data, he says he can predict how well they are doing in their personal lives, as well as at work.
Laura Ortmann and the management team at Ginger Bay Salons and Spas learn they can accomplish big goals more easily after they developed The Commitment List and started assigning goals and accountability to specific team members.
Before she takes the stage at the Data-Driven Salon event in Atlanta June 25-26, Hair and Co. BKLYN's Allyson King shares her goal-setting process with her employees and it all starts with the big picture.